Naturally style your hair without sacrificing softness! This clean-feeling natural creme gel is great for twist outs, braid outs, and soft wash & go styles. Contains aloe vera, sea vegetables, shea butter, coconut oil for a non-drying, gentle formula.
- Workable, soft hold crème
- Reduces frizz without drying your hair
- Formulated with pure Aloe Vera, Flax Seed Extract, Shea Butter and more
- Layers beautifully under our Whipped Pudding
Directions
Apply generously, and finger comb using a ‘raking’ motion to make sure application is even. Set hair with braids or twists, and remove once completely dry. For a wash & go, finger style and air dry, or use a diffuser to hurry things along. Best used on damp or wet hair.
Tip from our Mixtress: Smooth onto damp edges & set with a scarf for a sleek hairline; massage into wet or damp hair and squeeze dry for softness, frizz reduction, and definition of your hair's beautiful texture.
Ingredients
Water, linum usitatissimum (flax) seeds (organic), aloe barbadensis leaf juice (organic), sea vegetable complex, cocos nucifera (coconut) oil, ricinus communis (castor) seed oil, unrefined butyrospermum parkii (shea butter) fruit, raw honey, vegetable glycerin, stearic acid (from palm), emulsifying wax NF (vegetable derived), fruit pectin, xanthan gum, dextrose, phenoxyethanol (and) caprylyl glycol (preservative), citrus limonum (lemon) peel oil, citrus aurantium dulcis (orange) peel oil; fragrance.
BHND THE BRND

Jamyla Bennu
Our brand was founded by Jamyla Bennu, who started making moisture-rich products for her highly textured natural hair in 2001 - a time when nearly every ‘ethnic’ product on the market was focused on straightening or relaxing. She built our first website in 2003 (and again in 2005 - long, nerdy story ;o) and began selling the products online to other naturalistas.
We are proud to be part of the early wave of the #naturalhair movement, and thrilled to continue providing amazing products for healthy & happy textured hair!
We remain a family-owned, woman- and black-owned and led small business. We are now based in Baltimore and happily self-manufacture our products from food-grade ingredients.